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This article applies to selling in: France

Maintain enrollment in Seller Fulfilled Prime

Requirements for maintaining enrollment

In order to maintain the Seller Fulfilled Prime status, you must continually satisfy the following criteria:

  • Maintain a Professional selling plan. You must have an account with a Professional selling plan, and the account must be active and in good standing.
  • On Time Shipping: You must maintain an on-time shipment rate of at least 99% on all Prime orders.
  • Valid Tracking Rate: For Seller Fulfilled Prime orders, you are required to purchase shipping labels from only the Amazon approved carriers. Moreover, you should provide valid tracking information on 100% of the Prime orders.
  • Cancellation rate: Your cancellation rate must not be more than 0.5% on Prime orders.
  • Carrier Pickup Time: For Standard or One Day/Two Day Shipping Seller Fulfilled Prime orders, carrier must pick up at the seller’s location at or after 4.30 p.m. local time.
  • Maintain minimum package per day requirements set by Prime carrier you are onboarded with:
    • Chronopost: no minimum limit. However, please read the note below carefully.
      Note: For sellers with an average monthly volume of over 40 parcels, carrier will pick-up packages from sellers’ locations as manifested to the carrier for no additional charge. In case the volume falls below this threshold, the seller is responsible for dropping off the packages on time to the nearest carrier location (depot/hub). Failure to do so will impact your seller performance metrics.

Performance requirement that you should also monitor to keep the customer experience bar high:

  • An On-Time Delivery rate of at least 97% on Prime orders where shipping was purchased outside of Buy Shipping services or approved carriers.

Controlling Prime order volume

If you want to limit the number of Prime orders coming to you every day, you can set a Prime order limit. See Control Prime order volume.

Suspension from Seller Fulfilled Prime

Amazon will evaluate your Prime eligibility each day. If your performance metrics fall below the required levels, or if you violate the program terms, your enrollment in the program may be revoked. The Prime badge will be disabled on your offers. In the meantime, you may continue selling items on Amazon without Prime badging.

Restoring enrollment after suspension

If your eligibility to participate in Seller Fulfilled Prime has been revoked, we will create a Seller Central case to inform you about the situation and instruct you on what to do next. We will require you to provide us with a Plan of Action to improve your performance. In such a case, send us a plan that includes the reasons behind the performance issues and a description of how you will address these issues within a defined time period.

Send your Plan of Action to us by replying to the Seller Central case that was created for you by the Seller Performance team. If your Plan of Action is approved, your eligibility to participate in Seller Fulfilled Prime will be restored.

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