The budget you set for your coupon will be shared among the following costs:
Example: you are offering a €4.00 coupon on a €25.00 item. The first day your coupon becomes active, 50 customers redeem the coupon (buy a coupon-eligible product after clipping the coupon). Your cost regarding these transactions will be calculated as follows:
(Euro equivalent of the discount you are offering * number of redemptions) + (redemption fees * number of redemptions)
(€4.00 * 50) + (€0.50 * 50) = €200 + €25 = €225
Your budget will be depleted by €225 the following day as a result of this customer interest in your coupon.
We will take your coupon offline once your budget is 80% redeemed. This might result in a higher budget than initially expected as customer who had already clipped the coupon before reaching the budget threshold of 80% will still be able to redeem the coupon until the official expiry date.